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28.10 | Jerusalem Art Conference #5



The conference will be broadcast online from the Van Leer Institute, Polonsky Building,

43 Jabotinsky Street, Jerusalem


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The Moment of Truth

The moment of truth is a decisive point or significant event that requires the individual to make a decision and put it and its consequences to the test. These days, it seems that the “classic” definitions of a moment of truth or a fateful decision can dissolve in the blink of an eye. The world is inundated by accounts that turn out to be Fake News, alternative facts, and fake pictures processed as images of reality, an unpredictable and confounding pandemic, urgent reports of a climate apocalypse waiting just around the corner, and allegations of panic and misinterpretation of scientific data. Such moments, moments of doubt as to the possibility of knowing the truth, are in themselves moments of truth that challenge the individual with decisions that could prove fateful.


The moment of truth can be expressed actively or passively; it can summon an opportunity for confession, or alternatively, for asserting a false story. It can be private and personal, collective, communal, national, and even global. It can expose an existing truth or establish a new truth, while any action and direction chosen may have a dramatic effect on the future. Consequently, artists, philosophers, and people everywhere have to act, think, and devise plans while experiencing utter mistrust of the perception of reality and its mediators on the one hand, and doubts and insecurity as to the future of human existence on the other hand.


The Jerusalem Art Conference, held for the 5th time this year, is a joint venture of the Jerusalem art institution Manofim and Erev Rav and Harama magazines. The conference wishes to bring together the current prevailing discourse in art academies and higher education institutions and artists, curators, artistic directors, and art and culture professionals in Israel and worldwide. 


Conference editors: Yonatan Amir, Rinat Edelstein, Ronen Eidelman

Producer: Alina Alexa



Conference Program

09:30–10:00 Online Registration


Greetings and opening remarks + Session 1 | 10:00–11:30


Saron Paz | Experiential Technology and Technological Experimentation – Challenges and Opportunities in Delay?

The artistic experience always addresses and orientates itself around the presence of spectators. The accelerated integration of innovative technologies in finances, society, and culture, in the face of the global crisis, inspires the art world to explore alternatives to the classic presence, the creator’s involvement, connections and associations between time, place and experience and the diverse and strange intersections between all of these. 

Saron Paz is an experience designer, tour guide, innovation consultant, new media artist, and place maker. Co-owner of the ForReal Team studio for experience design and interactive experience and a lecturer in the Design and Technology program of Bezalel master’s degree in Industrial Design.


Matty Mariansky | Travels Around the Latent: On the Cusp Between Creating and Curating 

This year, significant developments in the field of machine learning have led to a series of creative algorithms of unprecedented quality. How does the creativity of a machine differ from ours? How will this expansion affect the creative realm and what tools will be made available to us?

Matty Mariansky is an artificial intelligence entrepreneur.


Ronen Eidelman | Contemporary Art in Service of and Resistance to Surveillance 

A presentation and discussion of installations, exhibits, and net art that use surveillance technologies to raise awareness of the possibilities and dangers inherent to today’s surveillance society.

Ronen Eidelman is an artist, designer, researcher, and co-editor of Erev Rav art and culture magazine. 


Danielle Kaganov | Spying Without an Alibi

In the presentation, I will share my artistic modes of operation in recent years, which include assimilating in various institutional spaces: political parties, the entertainment industry, or a police academy. My encounters with reality introduce questions and serve as the foundation for my art. 

Danielle Kaganov is an Israeli artist working with video art and performance. Graduated from Bezalel MFA program in 2020. 


11:30-12:00 intermission


Session 2 | 12:00-13:30


Ayelet Zohar (PhD) | Fukushima Disaster: Representations of Crisis and Opportunity in Photography and Performance in Japan 2011–2021

Ayelet Zohar will discuss several projects carried out in Fukushima after the March 2011 “triple disaster” (earthquake, tsunami, and nuclear reactor meltdown) and artists’ responses to the colossal crisis, ranging from personal documentation, collaborations with the local residents, and participation in rehabilitation and construction efforts.

Ayelet Zohar (PhD) is a transdisciplinary artist working with painting, video art, and installation and a scholar of East Asian visual culture. Her research focuses on photography and contemporary art in Japan.


Tamir Erlich | Day In and Day Out

About creating in a time of crisis through the BIDUD Residency project, in which artists responded to the Coronavirus pandemic in real time. 

Tamir Erlich is a multidisciplinary artist.


Anat Barzilai | Cocks in Israeli Art

On the relationship between male and female artists, authority relations and how they outlined the language of local art.

Anat Barzilai is an artist, writer, and sometimes journalist. She is the head of digital and assistant spokesperson of the Association for Civil Rights in Israel.


Lunch Break | 13:30-14:30


Session 3 | 14:30-15:30


Benjamin Freidenberg | Real and Fiction Between Cultural Agents in Jerusalem

Cinematic culture and tradition in Israeli and Palestinian film and the relationship between filmmakers who mediate between the two parts of the city. 

Benjamin Freidenberg is a film director and scholar, lecturer in the Department of Screen Based Arts at Bezalel, and chair of the Jerusalem Filmmakers’ Association.


Roee Rosen | Lucy is Sick, work in progress

In the artist book Lucy is Sick, Rosen’s propensity for fantasy and fiction is crossed with a direct confrontation of cancer. An incomplete version of the work was printed for the Steirischer-Herbst art festival in Graz, 2020.

Roee Rosen is an artist, filmmaker, author, and professor at Hamidrasha Art Faculty, Beit Berl College.


Danielle Alhassid | Must See

A performance that takes on the gallery walk as an artistic action, focusing on the intersection of formal narrative and unspoken history in Holland’s royal museum. The work discusses the “truth” of the museum and the tour’s moment of truth, in which it is undermined.  The performance takes place via the museum’s app, which allows access to the artworks in days of social distancing, and at the same time, gives the tour guide complete control over the spectator’s gaze. 

Tel Aviv born Danielle Alhassid is an artist and a tour guide, among others at the Rijksmuseum. Her works explore the connections between art and museuality. She graduated from Gerrit Rietveld Academie, Amsterdam.


15:30-16:00 intermission


Session 4 | 16:00-17:00



Hrag Vertanian | Covid-19 in the US

A conversation with Hrag Vertanian surrounding the American artworld’s response to Covid-19, the removal of confederate statues in the southern states, and the political struggles in the US.

Hrag Vertanian is the editor of the online art magazine Hyperallergic.



Mor Cohen | The Mother of All Crises: The Institutional Art World’s Response to the Climate Crisis

How are art institutions and organizations reforming around the climate crisis in terms of representation, structure, and accountability?

Mor Cohen is an art scholar who holds a PhD from the Manchester Metropolitan University. She explores the relationship between politics and art: how politics is practiced through art, and how political struggles can impact the creation of new aesthetic landscapes.


Christoph Weber and Nikolaus Eckhard (Austria) | Schade, dass Beton nicht brennt (Pity Concrete Doesn’t Burn)

Today’s production of concrete – humans’ second most extensively used material after water – will most certainly lead to significant environmental challenges for generations to come. It seems almost cynical that, while concrete is scholarly discussed as the defining material of the Anthropocene, the industry praises it as “sustainable” due to its long-life cycle.

Christoph Weber and Nikolaus Eckhard will give some insights about their artistic practices with, about and against concrete and their efforts to develop interdisciplinary, collaborative research methods that connect critical art practice, environmental science, as well as posthumanist- and new materialist philosophy.

Both working as conceptual sculptors in Vienna, Christoph Weber’s artistic approach of ‘dissection’ meets Nikolaus Eckhard’s practice of ‘entanglement’ – they’ve teamed up to collaboratively challenge the material concrete with the means of artistic research projects.


Vaiva Grainyte (Lithuania) | Hypocrisy of a Jellyfish

Can I call myself an activist, if I made the work on climate change?

 Is passiveness more profound (and effective?) than a loud virtue signalling the era of the apocalypse? V. Grainytė will present her personal approach towards ecology, consumption, poetry and dairy products.

Vaiva Grainytė is a writer, playwright, and poet. 

She is the librettist and one of the authors of the opera-performance Sun and Sea (Marina), which represented Lithuania at La Biennale di Venezia and was awarded the Golden Lion for Best National Participation (2019).

From Lucy is Sick / Lucy ist Krank, A coloring Book, a give-away edition realised for Paranoia TV, Steirischer-Herbst ‘20